A digital awareness campaign to show how Google AI – together with leading scientists – is helping restore the critically endangered giant kelp in the waters of Tasmania. This campaign involved a short documentary as well as a fun animated social films to engage a wider audience

Client: Google
Art director: Tessa Chong
CD: Paul Sharp

To help the issue reach a wider audience, we commissioned popular cartoonist Sam Cotton to create some fun, shareable vignettes that turn our vulnerable kelp plants into relatable characters.

Tessa Chong︎

About ︎

Illustration︎

Animation︎

Advertising︎

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